Dexerto is an award-winning gaming platform and a global leader in e-sports and entertainment news. With a passionate audience of millions worldwide, it’s critical Dexerto delivers a seamless user experience to keep fans engaging with content. Catch Metrics was approached to help maximise programmatic ad revenues.

Unlocking new revenue

Before partnering with Catch Metrics, Dexerto’s advertising operations and revenue teams were facing significant challenges with high ad latency across their platform. These latency issues, combined with limited data insight into their root causes, hindered the team’s ability to provide a seamless ad experience for users.

Catch Metrics data highlighted several performance challenges that contributed to increased load times and system inefficiencies. Additionally, certain legacy operational issues were identified in the ad stack, which impacted overall latency and ad processing speed. These findings underscored the need for targeted optimisations to improve load times

Data-Driven Precision: How Catch Metrics Transformed Ad Performance

With Catch Metrics, Dexerto gained the tools and insights necessary to pinpoint the exact causes of their ad latency issues. By addressing the data, We helped Dexerto create a fast, smooth ad experience that aligns with the expectations of their global audience.